In 2016 SanDisk wanted to invite several of their EMEA customers to an event where they could get an insight into their customers needs, wants and ideas to help shape their future goals. For this they created the SanDisk EMEA Customer Advisory Council, by giving their customers a council title they hoped to build strong and long lasting relationships where customers feel their opinions are being heard and valued. Each person invited would have an all expenses paid 3 day trip including flights.

We were tasked with creating the identity, printed invitations, email communications, registration landing page, event collateral and a welcome pack which included an agenda. To create a prestigious identity I used dark tones, the vibrant SanDisk red, gold and purple. On the printed invitation there is gold foil for the logos and script font, a signature from the director of sales and a ribbon held on by a wax seal. Arriving at the advisory council event, attendees are presented with a welcome pack which contains branded event pass, notepad, pen, USB with preloaded presentations and the agenda their entire stay which also contained evening entertainment information.